Tesla to get into the electricity retail market in Texas

Tesla, the electric automaker, plans to launch an electricity retail business in Texas, according to a job posting based in the state capital.

The role of “Product Operations Manager, Retail Electricity” would be based in Austin and will “support the launch and growth of a new electricity retailer in the Texas market,” there posting states.

In 2021, Tesla applied with the Public Utility Commission of Texas to sell electricity, Electrek reported.

“We are seeking a candidate with operations experience in residential electricity retail, preferably with a retail electricity provider in ERCOT,” according to the posting, which cites the state’s electric utility regulating body.

A general view of the construction site of the Tesla Gigafactory in Austin, Texas. The automaker is now seeking to enter the electricity retail market. (Reuters)

Fox Business has reached out to the automaker.

Tesla CEO Elon Musk has said in the past that the company’s global utility could outgrow its auto business.

“I think there is generally a lack of understanding or appreciation for the growth of Tesla Energy, as Kunal was talking about,” he said in 2019. “In the long term, I expect Tesla Energy to be of the same or roughly the same size as Tesla’s automotive sector or business.”


Tesla is already building a rooftop solar installation at its Texas Gigafactory, the site of its automotive manufacturing plant.

Leave a Comment

Your email address will not be published. Required fields are marked *

%d bloggers like this: